SELLER TOOLS / TARGET
Target profit calculator.
Find the lowest cent price meeting your target net profit and minimum margin under a custom selling fee model.
BEHIND THE NUMBERS
Price for a measurable goal.
Seller revenue includes the item price and buyer-paid shipping. Marketplace-collected sales tax is excluded. Product costs, fulfilment costs and other expenses reduce profit separately from selling fees.
Seller revenue − selling fees − product cost − shipping cost − other costs
Profit margin is net profit divided by seller revenue. Zero revenue has no defined margin; losses are shown as negative profit.
The target solver uses a single percentage of seller revenue plus your fixed fee, not an eBay or Etsy rate profile. Both the profit amount and minimum margin must be met. It checks the exact margin ratio and recalculates the chosen price forward; the displayed margin is rounded for readability. Shipping income and costs remain fixed while item price changes.
Explore the calculation methodology →Custom fee model
No official platform rates are selected. You supply the selling fee assumptions. No tax, category-specific tiers, or advertising attribution is inferred.
Guides for this task
Separate revenue, fees and costs →
Keep exploring
eBay fee calculator & profit estimate →
Scope & limitations
One completed standard domestic order, US seller and buyer, USD. Estimates are not financial, tax or accounting advice. Use actual expenses; verify your account-specific invoice before relying on a result.